This is a great example of how viral marketing works (either intended or not).
Here's the item in case you haven't seen it:
Let's face it. It's a horrible shirt that doesn't have mass appeal.
Here are other items people interested in this shirt bought:
So I believe a stereo-type about who would buy this lead one customer to write an awesome review of the item, and all of a sudden this shirt is an internet sensation:
9,950 of 10,034 people found the following review helpful:Here's another great review:
5.0 out of 5 stars
Dual Function Design, November 10, 2008
By B. Govern "Bee-Dot-Govern" (New Jersey, USA)
This item has wolves on it which makes it intrinsically sweet and worth 5 stars by itself, but once I tried it on, that's when the magic happened. After checking to ensure that the shirt would properly cover my girth, I walked from my trailer to Wal-mart with the shirt on and was immediately approached by women. The women knew from the wolves on my shirt that I, like a wolf, am a mysterious loner who knows how to 'howl at the moon' from time to time (if you catch my drift!). The women that approached me wanted to know if I would be their boyfriend and/or give them money for something they called mehth. I told them no, because they didn't have enough teeth, and frankly a man with a wolf-shirt shouldn't settle for the first thing that comes to him.
I arrived at Wal-mart, mounted my courtesy-scooter (walking is such a drag!) sitting side saddle so that my wolves would show. While I was browsing tube socks, I could hear aroused asthmatic breathing behind me. I turned around to see a slightly sweaty dream in sweatpants and flip-flops standing there. She told me she liked the wolves on my shirt, I told her I wanted to howl at her moon. She offered me a swig from her mountain dew, and I drove my scooter, with her shuffling along side out the door and into the rest of our lives. Thank you wolf shirt.
Pros: Fits my girthy frame, has wolves on it, attracts women
Cons: Only 3 wolves (could probably use a few more on the 'guns'), cannot see wolves when sitting with arms crossed, wolves would have been better if they glowed in the dark.
2,016 of 2,056 people found the following review helpful:
5.0 out of 5 stars
Great compliment for my skin art, May 19, 2009
By overlook1977 (Raleigh, NC United States)
Unfortunately I already had this exact picture tattooed on my chest, but this shirt is very useful in colder weather.
Now people forward this item all of the place - inspiring others to be even more creative.
Here are some additional product images people uploaded:
I'll leave you to explore the other amazing pictures or reviews for this item.
4 comments:
Wow. Now that I've seen it on elmo and Steve jobs I realize it's meant both for my children as well as me. This is awesome!
now that is some funny funny stuff. ha!
That's awesome. :-)
Your blog keeps getting better and better! Your older articles are not as good as newer ones you have a lot more creativity and originality now keep it up!
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